BSB50620 Diploma of Marketing & Communication

Course Duration

40 Weeks Study + 12 Weeks Break = 52 Weeks

Location

Rosehill Campus, Sydney

Delivery mode

15 Hours Face To Face
5 Hours online

CRICOS CODE: 106849C

This course is developed for students who need knowledge regarding modern marketing field, upon completion students will be able to demonstrate a range of marketing skills and engage actively digital marketing with exposure to varieties of marketing tools.

Core Subjects

You learn to interpret market trends, design and develop an integrated marketing and communications plan and more.

Elective Subjects

You will be able to plan and direct marketing activities, Develop and implement marketing plans, Create multi-channel advertising campaigns, Interpret marketing trends and more.

Career Outcomes

  • Marketing Manager,
  • Marketing Team Leader or
  • Product Manager

Entry Requirements (International Students)

  • All students must be aged 18 years or over at the time of enrolment
  • International Students need to have IELTS score of 5.5 with no band less than 5.0 or equivalent

And

Have completed BSB42415 Certificate IV in Marketing and Communication  Or Have completed the following units (or equivalent competencies): BSBCMM411 Make presentations; BSBCRT412 Articulate, present and debate ideas; BSBMKG433 Undertake marketing activities; BSBMKG435 Analyse consumer behaviour; BSBMKG439 Develop and apply knowledge of communications industry; and BSBWRT411 Write complex documents.

Equivalent competencies are predecessors to these units, which have been mapped as equivalent.  Or Have two years equivalent full-time relevant work experience

Units of Competency

BSBPMG430 -Undertake project work
BSBMKG549 – Profile and analyse Consumer Behaviour for international markets
BSBMKG541 -Identify and evaluate marketing opportunities
BSBMKG542-Establish and monitor the marketing mix
BSBMKG551- Create multiplatform advertisements for mass media
BSBFIN501-Manage budgets and financial plans
BSBOPS504- Manage business risk
BSBOPS505 – Manage organisational customer service
BSBMKG545 -Conduct marketing audit
BSBMKG555-Write persuasive copy
BSBMKG543 – Plan and interpret market research
BSBMKG552 -Design and develop marketing communication plans