BSB40820 CERTIFICATE IV IN MARKETING AND COMMUNICATION
The Certificate IV in Marketing and Communication at Rosehill College develops
practical marketing and communication skills, preparing students for roles requiring initiative,
problem-solving and effective communication capability.
Key Information
Course Overview
- Sector: Vocational Education and Training (VET)
- Level: Certificate IV
- Language: English
- Duration: 52 weeks
Course Codes
- CRICOS Code: 106848D
- National Code: BSB40820
Entry Requirements
Domestic Students
- Minimum age of 18 years
- LLN skills at ACSF Level 4
International Students
- Minimum age of 18 years
- IELTS 5.5 overall (no band below 5.0) or equivalent
- Alternative English evidence accepted
Interview
- Entry interview may be required to assess course suitability
Course Structure
Core Units
- BSBMKG433 – Undertake marketing activities
- BSBWRT411 – Write complex documents
- BSBMKG435 – Analyse consumer behaviour
- BSBCRT412 – Articulate, present and debate ideas
- BSBCMM411 – Make presentations
- BSBMKG439 – Marketing communications industry
- BSBOPS404 – Customer service strategies
Elective Units
- BSBMKG434 – Promote products and services
- BSBMKG431 – Assess marketing opportunities
- BSBPEF402 – Develop work priorities
- BSBTWK503 – Manage meetings
- BSBMKG440 – Marketing communication across industries
Assessment Methods
- Knowledge Questions: Written assessments
- Projects: Practical workplace-based tasks
- Presentations and Role Plays: Communication and teamwork demonstrations
- Portfolios: Evidence of competency across units
Pathways
Employment Outcomes
- Marketing Assistant
- Marketing Coordinator
- Communications Assistant
- Customer Service Advisor
- Digital Marketing Support Officer
Further Study Options
- BSB50620 Diploma of Marketing and Communication
- Other relevant Diploma-level qualifications
