BSB42415 Certificate IV in Marketing and Communication

CRICOS CODE 099406D

Certificate IV in Marketing and Communication

BSB42415 – CRICOS CODE 099406D

The BSB42415 Certificate IV in Marketing & Communication is designed to introduce students to fundamental marketing knowledge while developing a comprehensive understanding of digital marketing, consumer behaviour, leadership skills and networking.

Core Subjects

Learn how to make presentations, articulate, present and debate ideas, apply Digital Solutions to work processes and more.

Elective Subjects

You will be able to develop and communicate marketing strategies, conduct market research, analyse consumer behaviour, run marketing campaigns and more.

Career Outcomes

Work in the areas of:
Marketing Research Assistant,
Marketing Coordinator or
Marketing Officer

Units of Competency

Core Unit

 

BSBCMM401

Make a presentation

BSBCRT401

Articulate, present and debate ideas

BSBMGT407

Apply digital solutions to work processes

BSBMKG417

Apply marketing communication across a convergent industry

BSBMKG418

Develop and apply knowledge of marketing communication industry

  

Elective Units

 

BSBMKG401

Profile the market

BSBMKG408

Conduct market research

BSBMKG413

Promote products and services

BSBPRO401

Develop product knowledge

BSBRES411

Analyse and present research information

BSBWRT401

Write complex documents

BSBCUS401

Coordinate implementation of customer service strategies

 

Quick Course Guide

Delivery mode – 16 hours Face-to-face training in classroom, 4 hours online, 5 self-directed activity.

Course Duration -52 weeks

Location – Rosehill Campus, Sydney

Entry Requirements

  • All student must be age of 18 years or over at the time of application
  • International students need to have IELTS score of 5.5 with no band less than 5.0 or equivalent.

** Rosehill College requires an language, literacy and numeracy placement test to be completed upon entry into the course to be completed at Orientation.